The annual MCN Awards ceremony, hosted at the Motorcycle Museum, Birmingham on Thursday 27 October, saw Suzuki's GSX-R1000 beating off some stiff competition to collect the coveted Machine of the Year and best Sports Bikes over 699cc titles.
Nine machines were short listed for the Machine of the Year Award including the Kawasaki ZX-6R, Honda CBR500 and Triumph Rocket 3, but it was the Suzuki GSX-R1000 that most impressed the judges.
MCN editor Marc Potter explained: "It dominates the showrooms, it dominates the racetrack, and it dominates its riders.
"You know you are riding something truly special when you swing a leg over the Gixxer. It offers the kind of performance that sums up everything motorcycling has ever been about - exciting, scary, and fun.
"And in a market where an extra couple of per cent makes all the difference, the GSX-R really took a quantum leap forward this year"
The Sports Bikes over 699cc category is 'the one they all want to win' claimed MCN. Machines short listed included the Honda Fireblade, Yamaha R1, Kawasaki ZX-10R and Ducati 999.
Again, the Suzuki GSX-R1000 was the clear winner for its outstanding performance both on the road, on the racing tarmac and in dealer showrooms.