Ducati launch the Monster 796 –
The 'Urban Icon'
19th April 2010
The Monster family introduces the 796, an exciting
addition to the line-up that combines the user-friendliness
of the 696 with the sports character of the 1100.
Delivering 87hp (64kW), a dry weight of just 167kg
(368lb) and optional ABS, the stylish new Monster
796 returns the magic of mid-range to the Monster
The Monster 796 is fitted with the micro-bikini fairing
and single seat cover as standard and features a new
seat designed with a comfort-enhancing shape, further
accentuated with stylish red stitching. Additional
new features also include a rear sub-frame constructed
ready to accept new accessory grab-handles designed
to provide a confidence-inspiring grip for the passenger,
while blending into the natural line of the tail-end.
The riding position has also been revised by reducing
the seat height by a full 10mm (compared to the Monster
1100) to 800mm, whilst the handlebars have been raised
by 20mm. These changes, together with the redesigned
seat shape have improved posture and increased comfort.
With the brand new Desmodue 796 engine at the heart
of the machine, a single-sided swingarm and revised
ergonomics, the Monster 796 perfectly balances lifestyle
performance with everyday functionality to enhance
the original Monster spirit.
The new Monster 796 comes in traditional Ducati red,
new arctic white silk or diamond black silk. All three
colours are set against a red Trellis frame and black
wheels, which feature a new short-style red flash
around the rim side that creates a full red stripe
Commenting on the launch, Tim Maccabee, Ducati UK
MD said “The new 796 Monster is a welcome addition
to the family and will be a great bike for people
upgrading from a first bike 600 or looking to switch
from a Sports 600 whilst wanting to retain style with
plenty of real-world performance”.
Launched as an early entry model year 2011, the Monster
796 will be available in the UK from May 2010 onwards
and will be priced at £6,995, with the ABS version